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App development today is extremely popular. So, that is not strange, that people are willing to create something really successful, which may be able to bring them fame and money. However, the beginning developers usually tend to face lost of problems, linked to the whole process of the creation of an application. These problems could be absolutely differents, such as:
Problems with finances;
Distribution and advertisement, and many many others.
However today we are going to talk only about one of these mostly widespreaded problems. So, we are going to observe the issue of finances, because of the fact, that sometimes, the beginners are willing to use only the best tools and best strategies, while knowing absolutely nothing about the main money politics of this or another type of an application. However, we are going to talk also to such apps like Yelp, due to the fact, that the beginning programmers are willing usually to follow trends and create such materials, that will be similar to the already popular ones. Thus, today we are going to talk about, what is actually Yelp application, how to build an app like Yelp, and what are the main financial nuances of that process.
For those people interested in app like yelp development it is pretty important to understand the history of the app and the main etapes of its development. So, in that passage we are going to describe, what is actually Yelp and why it became s popular among the users in various spots of the world.
I believe, that at least several of the readers of that article have ever journeyed somewhere. So, you may definitely know about the complexity of the search of those interesting places to visit, places to eat and to sleep, that is why, the usage of the Yelp-like applications is extremely popular. You may say, that there is also a possibility to use such thing as Google Maps or only Google for your search. Yes, that is true, but all you know that Google is a broad resource with no strict orientation on a certain topic. So, the developers from the US Yelp.inc in 2004 decided to deal with that problem and released their main product, called Yelp. The application is able to deal with the main problems of the travelers, such as: where to find food, where to find a shelter and what to see. Furthermore, the app is able to detects your location, thanks to GPS. Yes, that is all the same time in the majority of the modern application. But the main feature is that after the detection of you on the map, the app is showing you the nearest places, which may be interesting for you. Fo sure, the list is giant, however thanks to the main Yelp app components, you become able to apply various filters, such as:
The cheapest places;
The most popular places;
Most near places.
In such a way, Yelp mobile application is able to help you in the search of anything you need at almost any kind of terrain. However, despite of the fact, that understanding of the key periods of the history and ideas of that company is really important, we are talking about business, so, let us examine the whole idea of Yelp clone app from the perspective of profitability. Besides, a highly important role is played with the financial side of that question, due to the fact, that you have to know, what are the relay currencies of those sumes you have to spend on the development of an application like that.
While developing an application, does not matter which one you may face various obstacles and problems during the developmental process of your project. For example, you may have several issues with promotion, your audience, programming and designing features. So, in that passage we will give you an approximate list of several features, which you have notice, while creating your Yelp like application.
After observing that really important element of the whole building process we have to answer one simple question. Who use the apps, similar to Yelp. The response is pretty easy. Usually, such people as travelers, businessmen and students tend to operate with such extension. So, thanks to such a simple analysis you may be able to find out which people is going to use your final product. Why it is important? It is so crucial because of the fact, that , while basing on the main data about your users you may be able to build the main advertising and promotional programs, you may be able to choose the main tools of promotion, and furthermore you may be able to find out, which attractions to use for the majority of your customers, from young students to well-of businessmen.
Furthermore, due to this you may be able to choose as ort of specialization of your application. Maybe you know, that the most famous brands, which are widely known have a sort of special thing in a great variety of services they offer. For instance, Coca-Cola. That company offers terrific selection of products, while Fanta and Sprite are only the top of the iceberg. However, the top talisman and aim remain only Cola. The same is with your app. You may offer people various options from food to sights, but be more focused on such things as sights, or hotels, or food or whatever you want.
In any business competitors tend to play the most crucial role. You have to know, who you are facing, which tools do they have and why people tend to go to them, not to you. That is why the creation of a so-called “intelligence service” of programmers is really nice idea. It is really suitable to know as much as only possible about the other players in the same field. You have to know their weak sides, be able to sort out who is dangerous and who is not, who are strong and who are weak, that is one of the key priorities of a dealer. Business is struggle and business is war. During any war, the winner usually have more information about the enemy, than rifles and cannons, so the same is here. Remember, that one of the main things is data and an opportunity to know everything about everyone.
While talking on how to create an app like Yelp, one of the most important things, that have to be observed is monetization. Why so? It is not a secret at all, that any developer is also willing to earn money not only to make the life of common people much more simple. So, here we are willing to talk about such an important thing as the monetization of Yelp-like application. Frankly speaking, there are three key strategies:
Discounts and special offers.
All of them are really good and useful. However, all of these functions are pretty old, so it will be really nice to create something new to stand out from the crowd. but it does not mean, that these strategies listed earlier are bad. Of course not, but you also have to keep in mind, that all these functions, have to be included in an app, what takes time and, as a result, money.
During the creation of an applications like Yelp, as well as any other application, one of the key things to consider is, for sure, the cost of the developmental process of that application. I would like to examine that passage briefly and clearly, due to the fact, that it is really complicated, and if I start to talk about all the issues you will be confused, without a doubt.
So, first of all, I would like to say, that in order to build the best apps like Yelp, you will definitely spend lots of time and money. So, you have to be ready for pretty good expenditures and start to look for the sponsor. In order to make it you have to create a business plan and just look for those people, who may be able to finance your project and help you in how to create a review website.
Then, we have to deal with hours, due to the fact, that depending on them we will look for the developers and create our budget. So, firstly, let us make it clear, that platform matters. In case if you are going to build an app on iOS you will probably spend less time on programming. In case of Android, oppositely more. Then, in case if we are talking on extension, which looks like Yelp business app, we have to remember, that the process relies on UI and UX. The first one will take up to 200 hours to be finished, while the second one will equals 120 hours. There are also other options, such as:
Geolocation = 32h;
Notifications = 30h;
Social sign in = 10h;
In-app purchases = 60h;
User profile = 120h;
Uploading photos and videos = 60h;
Review and rating = 30h;
Filtering = 13h.
In the very end we get 675 hours, what is pretty much. So, now we have to talk directly about the app like Yelp cost. While developing an app we have two options, to build an app in the west and in the East. In the west the cost of an hour equals approximately $100, while in the East it equals $40. Due to this we can make simple calculations and see, that, for instance, in Canada, the app will cost up to $67 000, while in India the sume will be much less, up to $20 500. However, I am willing to make an emphasis on the fact, that the region of Asia or Eastern Europe, despite of the fact of being one of the cheapest ones, what may be highly beneficial for you as for the developer, do not guarantee 100% security for all of those people, who are looking for the programming services. Hackers, data thieves, pirates and many other dangers may become fatal for your ideas in these regions. That is why, being careful is highly vital. But, actually, it may be even better not to suffer from paranoia, and find a good and reliable partner, such as Artjoker, which is able not only to ensure you a high level of data security but also present a good level of professionalism.
In that very article we tried to elighted the main issues of the developmental process of an application like Yelp, while presenting the main financial questions separately. So, these passages amy acts as the very beginning informational platform for you and for any other primary developer. I hope, that it was useful and thanks to the materials here you may be able to successfully create something yours.
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