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Natalya Brinza Project Manager
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in the online-business

Tools for Testing a Website on mobile-readiness

If your website already uses responsive design, it won't be a problem for it to meet upcoming algorithm changes. Again, Google has updated new mobile-friendly algorithm that will be bigger than Penguin or Panda algorithms' updates, says Google's Webmaster Trends Analyst, Zineb Ait Bahajji.

From this moment, mobile-friendliness is a ranking signal, and if your website isn't mobile-friendly, mobile-device users may not even notice your site because it does not show in the SERPs. To make sure you are ready to meet with changes, dive into more details about tools to diagnose website's mobile-readiness.

Read alsoPoints to check your ecommerce website responsiveness

Fortunately, Google has realized the unhandiness of sites which aren't mobile-optimized. The perspective of constant zooming, swiping side-to-side and being afraid of selecting links when clicking on something doesn't seem to be pleasant; the user just wastes his time on a website with a really poor user experience. In this case, to be Google-confirmed, a website should be easy-to-read, have navigations and links easy-to-tap, right-sized images, and make information easy-to-find.

So, to make mobile-device users satisfied with surfing sites through gadget screens, check out 3 tools that will help you do so. Running web resource through multiple tools below helps highlight issues, which should be fixed.

Tools for testing a website

1 Google's Mobile-Friendly Test

Enter a website's URL and know if there are any mobile-friendly pages. If the test is passed, you will see a green banner. If doesn't, Google will let you know the real reasons. Here are the the common reasons why a site doesn't get acknowledgment:

  • Because the content is wider than the screen, and users have to scroll side-to-side to read the page.
  • Small size of the text makes user zoom webpage.
  • The right position of links makes users comfortable to tap them holding their gadget in their right hand and tap with the thumb. Keep your links big enough and in natural location to get site approved.
  • Set the mobile viewport to control the width of the webpage. Here, responsive design comes handy, because it automatically adjusts the viewport based on the device.

2 W3C mobileOK Checker

This mobile-friendly test tool is owned by the World Wide-Web Consortium (W3C). Despite Google's Mobile-Friendly Test, it provides more technical insight and also gives recommendations regarding what should be changed in order to raise the high mobility level of a website. Also, they provide rating for each of their findings – address any “mobile” problems on your website by their importance. This tool is really readily available for those who are familiar with website's technical components.

3 MobiReady

It is a free testing tool for mobile web developers, designers and marketers that check website's mobile-readiness online. MobiReady usage makes available getting free in-depth analysis and reports of possible mistakes and recommendations to improve site's performs on mobile devices. Also, you can compare site's improvements with your competitors and even request the tool's API in order to use it in your own environment.

The truth is, you can't go without mobile adaptiveness when promoting a website. Vast majority of clients don't stop surfing through the web, clicking and taping. Check out your resource on mistakes and get your “taping” audience rush. even request success to the tool's API to expose it in your own environment.

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