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Revolutionizing the way projects and investors connect,  the innovative startup aims to create a cutting-edge platform that seamlessly bridges the gap between Key Opinion Leaders (KOLs), Retail Investors, and Crypto-Projects.

The primary objective is to provide a centralized hub where projects can effortlessly discover the most reputable and influential KOLs, streamlining their seed token distribution process and enabling them to concentrate on their core business operations. By eliminating the time-consuming and arduous task of identifying reliable KOLs individually, we empower projects to optimize their efficiency and productivity.

Simultaneously, the platform empowers investors by offering them a curated selection of legitimate, high-potential projects. Through the comprehensive system, investors can access the most promising crypto-projects and participate in their seed investment opportunities.

Business challenges:

In the fast-paced world of digital marketing, cryptocurrency projects face numerous challenges when it comes to effectively connecting with Key Opinion Leaders (KOLs) and attracting the attention of retail investors. The startup has recognized these hurdles and embarked on a mission to revolutionize the industry by developing a platform that seamlessly bridges the gap between KOLs, retail investors, and crypto-projects.

In order to achieve our goal of creating a comprehensive and user-friendly platform, we have identified several key business challenges that require innovative solutions. These challenges include:

  • automating pricing for KOLs
  • aggregating data from multiple social networks
  • simplifying legal processes and contract signing
  • engaging the initial cohort of KOLs and projects
  • reducing manual efforts in setting up and managing infrastructure
  • enhancing deployment processes: achieve faster, more reliable application deployments
  • improving security and compliance: strengthen security posture and ensure compliance with industry standards
  • increasing scalability: enable the infrastructure to scale dynamically based on demand.

Addressing these challenges head-on is pivotal to the success of the startup. Through extensive research, strategic planning, and collaboration with experts in various fields, we have developed robust plans to tackle each obstacle. By doing so, we aim to provide a cutting-edge platform that optimizes the connection between KOLs, retail investors, and crypto-projects, fostering an environment of growth, efficiency, and mutual benefits. In the following sections, we will delve into each business challenge, outlining its significance, the steps we are taking to overcome it, and the impact it will have on the crypto ecosystem. By proactively addressing these challenges, we are confident in our ability to create a game-changing solution that propels the industry forward and empowers projects to thrive in the digital age.

image lonvest

Automating Pricing for KOLs

One of the key challenges our startup addresses is the lack of a standardized and automated pricing mechanism for Key Opinion Leaders (KOLs). Currently, KOLs individually determine their price per post on social channels. The platform aims to establish fairness and efficiency by leveraging data from social networks such as likes, reposts, and comments. By analyzing these metrics and calculating the appropriate price, we streamline the process and eliminate the need for manual negotiations, benefiting both projects and KOLs.

Aggregating Data from Multiple Social Networks

Existing solutions in the market often focus on providing data from a single social network, leaving users with limited insights. The startup recognized the need to provide a comprehensive solution by aggregating data from popular social networks like Twitter, Instagram, YouTube, and Facebook. However, obtaining this data poses challenges due to restrictions from direct APIs and limitations on accessing user data. Extensive research was conducted to explore direct API options, 3rd party solutions, and scraping tools. Our team invested significant time and effort to find the optimal balance between data availability, time consumption, and cost efficiency.

Simplifying Legal Processes and Contract Signing

Navigating the legal side and facilitating contract signing between projects and investors can be a complex and time-consuming task. To ensure a seamless user experience, our startup engaged a dedicated legal team. The primary goal was to simplify the process and create a unique approach that eliminates any differences based on the type of investment (marketing or monetary). By streamlining the legal flow, we alleviate user burdens and enable efficient collaboration between projects and investors.
image lonvest

Engaging the Initial Cohort of KOLs and Projects

Building a critical mass of Key Opinion Leaders (KOLs) and projects on our platform is a crucial challenge we are actively addressing. We understand the significance of attracting influential KOLs and high-potential projects to ensure the success of our platform. To overcome this hurdle, we have developed a comprehensive strategy focused on showcasing the value proposition, benefits, and unique features of our platform.

Through targeted outreach and personalized interactions, we aim to demonstrate the advantages of joining our community to both KOLs and projects. By highlighting the opportunities for collaboration, exposure, and growth that our platform offers, we strive to create a compelling case for participation. By successfully onboarding influential KOLs and projects, we lay the foundation for a vibrant and thriving ecosystem that attracts further participants.

While this challenge is ongoing, we are confident in our ability to execute our strategy and overcome it. By continuously refining our approach and leveraging the initial successes, we are poised to build a diverse and influential community of KOLs and projects on our platform. This will create a dynamic environment where meaningful connections, collaborations, and innovations flourish, benefiting all stakeholders involved.

As we navigate the complex world of digital marketing and cryptocurrency, our startup remains committed to overcoming the challenges inherent in connecting Key Opinion Leaders (KOLs), retail investors, and crypto-projects. Through our innovative solutions and unwavering dedication, we are poised to create a transformative platform that fosters efficiency, transparency, and meaningful collaborations. By addressing these challenges head-on, we aim to revolutionize the industry, driving success, and empowering projects to thrive in an ever-evolving digital landscape.

Our Solutions

With a strategic focus on leveraging cutting-edge technologies, we are committed to delivering a comprehensive platform that drives success and innovation in the industry.

Future Project Scaling and Security with AWS Lambda

To ensure scalability and robust security measures, we have chosen to utilize AWS Lambda. This serverless computing platform offers numerous advantages, including auto-scaling, cost efficiency, and easy integration with other AWS services. By leveraging AWS Lambda, we can seamlessly handle increased project demands while maintaining a secure and reliable environment.
aws lambda

Consistent Quality Monitoring with SonarQube

To maintain a high standard of quality, we employ SonarQube for consistent monitoring. With each Sprint, we meticulously check various aspects such as code quality, test coverage, and adherence to coding standards. By closely monitoring the results and paying attention to notifications, we can promptly address any issues, ensuring a robust and reliable platform.
sonar qube

Speeding Up MVP Development with DynamoDB

For accelerated development during the MVP stage, we chose DynamoDB as our database solution. DynamoDB offers the advantage of high performance, scalability, and seamless integration with AWS services. By leveraging the speed and flexibility of DynamoDB, we can swiftly develop and iterate on our minimum viable product, ensuring efficient progress and delivering value to our users.

Secure and Quick Registration Flow with AWS Cognito

To provide users with a secure and efficient registration process, we implemented AWS Cognito. This authentication and user management service offers a seamless and customizable solution for user registration, sign-in, and account management. By leveraging AWS Cognito, we prioritize the security and convenience of our users, ensuring a smooth onboarding experience.
aws cognito

Streamlined Social Network Integration

When faced with the challenge of integrating with various social networks, we took a systematic approach. Our recruitment team assisted in finding a DataScientist Agency to collaborate with our startup team. We divided the research responsibilities between our development team and the DataScientist. We conducted a thorough analysis of data availability through direct social network APIs, web scraping tools, and third-party solutions. The DataScientist then created models and provided a checklist of necessary data. Through extensive comparative analysis, we determined the optimal solutions for each social network. We are now in the implementation stage, working towards seamless integration with Instagram, Facebook, YouTube, and Twitter.

Through our strategic utilization of technologies such as AWS Lambda, SonarQube, DynamoDB, and AWS Cognito, we have devised innovative solutions to overcome the challenges faced in our quest to connect KOLs, retail investors, and crypto-projects. These solutions ensure scalability, security, quality monitoring, efficient development, and seamless integration with social networks. By implementing these solutions, we are confident in delivering a comprehensive platform that empowers success, drives innovation, and fosters meaningful connections in the industry.

Terraform for IaC

Terraform was used to automate the provisioning of AWS resources. This allowed us to define infrastructure through code, making it reproducible and version-controlled. We created Terraform scripts to set up AWS VPCs, EC2 instances, IAM roles, and Cognito user pools, ensuring that our cloud resources were deployed consistently and efficiently.

GitLab CI/CD for Continuous Deployment

We leveraged GitLab CI/CD to automate our deployment pipeline, enabling continuous integration and continuous deployment. This included:

  • Automated Testing: Every code commit triggers automated tests, ensuring code quality.
  • Serverless Deployments: Integrated with AWS services for deploying serverless applications, reducing the operational overhead and scaling automatically with usage.
We will contact you shortly to arrange a meeting to discuss your goals. icon team

Kashcheiev Maksym

Head of Business Development

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