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How to Develop a Social Media Network App?

Alexander Prokopiev
Alexander Prokopiev CEO of ARTJOKER
7 min read

In this article, you will learn how to make social media and networking apps. Facebook, Snapchat, Instagram, and Twitter are absolutely different new forms of communication channels. In our modern society, those social media apps have become a trend, fashionable and an essential part of us. They influence our interaction with the outside world, as well as our behavior within them. Social media network app development is a gradual process, and you have to look at it from the perspective of a creator, a user, and a developer during the building process.

How to make a Social Media App?

Let's start! The process of social app development consists of three large units: the technical part, which is the heart of building the app, the designing part that creates the aesthetic perception, and the marketing part, which is essential to reach out to users 🙂. We'll help you to look into those three parts, while dealing with how to develop a social media network apps.

How to Develop a Social Media Network App?

Backend

To create a social media app, you should choose a platform that'd help you accelerate the software development process. The backend usually includes the parts that perform the work, which the final users don't see . It includes the API, databases, ADM Portal, etc. The time it will take you depends on how complex your app will be.

  • For Android
    • To develop social media apps for professional networking for Android, you first need to learn Java online for free.
    • Take a moment and dig deeper into Android Development and related topics.
    • Then learn SQL and JSON Parsing.
    • Other languages include Python and Ruby.
  • For iOS
    • Social media app for iOS requires the knowledge of Swift or Objective-C.
    • Read more about iOS Development.
    • Learn SQL for iOS and JSON Parsing.

You may ask, "Is there an easy way" If you would rather not waste lots of money, you can learn on your own with online courses. However, you can also hire professional social media app developers from software development company who can teach you.

The cost of social media app development depends on its complexity in functionality, design, and user interaction. The minimum cost of social network development is approximately $35 000 if you hire an expert. However, don't be discouraged because there are so many other opportunities to contact a social media app development company for various partnerships. Your cost is proportional to the platform you select. The more devices and operating systems your app supports, the more testings it will need.

Strategy

  • Define your app philosophy. What do you want to implement? What will the outcome look like?
  • Identify your target audience and determine things that will attract them to use your app. While developing a social media app, it's important to know the need and desires of your potential users

Frontend

Frontend mainly contains the parts of the project the users interact with. The interface can be mobile or web, or both. Some good platforms to learn more about web development and web programming are Udacity, Codecademy or EdX. Frontend also includes the following parts for social media app development:

  • Profiles. Most social media applications are profile-centered, so it is valuable to include background colors, theme settings, photo filters, bio and links to personal blogs or websites.
  • Design. Sketching the basics of the future app and then wireframing them to create the structure is essential in the design process. Defining your app basic colors and unique style is also important. Prototyping the app will help you and your target audience to understand the philosophy of the app.
  • Connections. Establishing new connections is significant to users. But how do you make a social networking app within it? There are various ways to do this:
    • By Content. All you need to know is that there are basically four types of users: explorers (feed), talkers (comments), admirers (likes and reposts) and searchers (hashtags) who are seeking for relevant content.
    • By Groups. It can be a business company, nonprofit organization or simply a group of friends, classmates, etc.
    • By Events. Sending an event invitation is very significant. People usually want to keep in touch after different conferences, meetings, or weddings.
    • By Social Networks. By Address Books.
    • By Search or by Recommendations.
  • Messaging. Chat, voice or video messaging are very essential parts of social media application development. And they are trendy!

How to make a Networking App?

Building a social networking application is very similar to developing social media apps because their backend parts are very similar to the technical parts 🤓. However, there are some things you have to bear in mind when creating a social network app.

How to Develop a Social Media Network App? - 1

Strategy

  • Be very specific when you are considering your app philosophy and social media network mobile app development. You can research deeper and learn more about your competitors. Ask yourself what makes your app stand out from other apps. How will your app be useful to your audience? What's your goal? Why are you unique? And what is the key aim of making the social network app?
  • Your design should be simple and very comfortable to use. Thoroughly analyze your idea, draw your audience, and take note of key indicators that will help guide your success.

Main Principles

  • UX/UI. User Experience and User Interface Design are essential to understanding how your design influences customers' behavior and reactions. You can learn about this by taking online courses.
  • Privacy and confidentiality are significant, especially for the messaging part. Social media networks mobile apps with careful consideration of users' privacy will make your project more credible.
  • Integration with other sources will make your app stronger and much more effective. Do not be afraid to reach out to someone else.

Social Media and Networking Analysis

There are certain quantitative metrics for social applications that will help you track and control your actions during the social network mobile app development.

  • Acquisition. Cost per Install (CPI) tracks the installations of clients that come from ads. Customer Acquisition Cost (CAC) indicates a viable business model, and it is the total amount of all marketing efforts required to attract a user.
  • User Activation determines the number of activated users.
  • User Retention indicates the number of users that update the app. It helps to examine how users interact with updated changes.
  • Churn Rate is a number that shows how many users have deleted or stopped using the app.
  • User Engagement demonstrates many target actions, which include Session Length and Interval.
  • Traction helps to understand the demand for the app. It shows month to month growth in the number of users.
  • Burn Rate indicates the amount of money that is used for server cost, marketing, etc.

Content of the article

Conclusions

Overall, social application development requires hard work and passionate dedication from the very first day of its planning to the day it is launched. It is important to understand the market, interact with users and test various prototypes. Naturally, the development of social media network applications is a difficult task. However, we can confidently say that our good ideas, great experience and experienced team of social networking application developers is enough to help you create a successful solution.

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