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It finally happens – your Android application is at last ready to be released. ‘Now, how to publish an android app?’ - you may wonder. If you’re doing this for the first time ever in your practice, first off, you’ll be swamped with multi-stage tutorials with loads of links like the one from the official Xamarin website. Moreover, even if you closely follow most manuals online top-to-bottom, you still might not get your app to be downloaded by Google Play users. How come? We prepared this simple, brief step-by-step guide on questions concerning properly publishing your newly-created app in Google Play store – from ‘Where to start?’ to ‘how much does it cost to publish an app on google play?’ We’ll tell you everything we know.
Read on and by the end of the article you will ultimately be able to publish app to play store.
The following bunch of tips are 9 simple steps on how to publish Android app to Google Play.
Checking territorial availability of an app. Before initiating the whole process of preparing the existing software for release and getting to publish android apps, see whether Google Play is available to your target audience at all. Make sure Google Play is operational where your TA is located. For instance, users from China cannot access this marketplace – a country with the biggest population in the world, what a loss for digital business people and entrepreneurs, isn’t it? However, a great shortcut is to upload your product to some other mobile software market. Here’s a great list of whole 30 alternative resources to place and distribute your Android applications.
Prepare everything. Preparing for an upload, make sure that everything is in place, first and foremost: APK file (i.e. the file that contains the executable part of an app; note: if it weighs more than 50 MB, you’ll need an APK extension, which enables uploading apps up to 4 GB in size) and a product description with vivid, informative screenshots. Notice that the smaller your app the easier it would be to distribute it eventually. Keep in mind that potentially profitable audiences from vastly inhabited countries like India may not have a high-speed Internet connection and might simply be unable to download large apps.
Create developer account. Launch the Google Play Console to create your developer account. If you are doing this for the first time ever, you will have to pay $25 for registration. This is a one-time fee which activates your profile for an unlimited period of time and allows publishing an unlimited number of products (i.e. there’s no cost to publish android apps further on).
Formulate a catchy description with screenshots. Turn to an experienced copywriter that would compose brief but informative and ‘selling’ description with proper key words. Take a good care of screenshots as well – they should transparently demonstrate the general functionality (the more pictures the better - you can include 8 screenshots at the most). You also have to add a 512x512 icon, 1024x500 graphics, and 180x120 ad frame. The graphics and ad frame are unnecessary, but we highly recommend employing all the available options to make your product more attractive to customers.
Define the age category. On this stage, you will have to complete a small survey that Google Play uses to define an age category for your product. Stay honest – if someone’s children see something they shouldn’t in your app in the future, there will be complaints and it will probably be banned.
Select a proper section for your app. A proper categorization is important to target specific audiences and users. Put it in the corresponding category and its sub-section (optionally) and don’t forget about tags.
Upload APK. You have created an access key to your APK file on the stage of development in the Android Studio. You will need it to upload an app. Make sure that your key is reliably stored and readily available.
Set up a price. If your Android application isn’t based on a ‘free’ model of distribution, don’t forget to formulate a price (it is set in US dollars by default. Google Play automatically converts it according to the software purchase location). Remember, you won’t be able to edit the price after publishing your Android application. Moreover, you can’t turn your free app into the paid one after the release. Take this stage with all seriousness.
Try to prevent the ban beforehand. Handling the outcomes would be a much more difficult task. The application ban may sometimes be followed by the developer account ban, which might be irreversible.
You can monitor how your product is doing on the marketplace through the Google Play Console in your developer account – you can see all purchase cases with a buyer data, thanks to which you can define the most interested smartphone users category. It is also a very convenient tool for making financial reports and calculating the profit gained at certain periods of time.
Read also: How To Convert Android App to iOS App?
We hope we’ve thoroughly answered the question ‘How to publish app on google play?’, as well as ‘how much does it cost to publish an Android app?’ which really isn’t much. If you still have questions, let us know about it in the comments below. And if you want all stages related to the development, deployment, and support of your mobile software to be handled by highly-qualified, experienced professionals, contact Artjoker and we’ll work on your top-notch solution together!